Getting leads from your social media platforms

Social Media is a place where you socialize still, it has ceased to be a place of fun. It is no longer fun but it has evolved into a land of opportunity. It is a place where you can generate clients.

These clients are known as leads in the world of social media.

About ten years ago, social media was about fun and games.
Facebook was about meeting up with old friends from secondary school, University and even training schools.

Scamming in the digital industry

Scamming is the bad news that goes hand in hand with the freedom that is freelancing.

Trust is a big issue in freelancing.

You can talk business, close the deal, write content calendars and content plans and get scammed by a business owner who is supposed to be doing business with you. The said business owner would act as if he has not just stolen intellectul property.

How do you avoid been scammed as a digital creator?

i. Collect a down payment:

Collect a 70% down payment before doing any work. The client may be afraid of getting scammed. You also are doubly afraid of getting scammed. One can't be wasting work resources doing free jobs.

ii. Work by referral or recommendation:

Let friends, family and clients refer new people to you. It is safer than swimming in shark infested waters on your own with no guarantee that the sharks will pay what they owe.

iii. Take the leap of faith:

Choose to trust. Building a clientele takes time and wisdom. Meeting that ideal client will be worth it even if you need to kiss nine frogs according to the proverb.

If you got scammed financially in Nigeria, see article to find out how to retrieve your money via the banks and CBN nigeria.

Read more: http://bit.ly/36ao5Ku

Freelancing as a way to tackle unemloyment

Is freelancing for you?

Nomads: travellers

Digital nomads: remote workers who travel as a hobby.

Data scientists: those who measure results from social campaigns

Social Media Marketers: Online advertisers

Online Marketers: They improve brand awareness and make sales

The above list includes - but is not conclusive - some of the jobs of the future. You need to key in. Take advantage of the trend when it is happening.

Don't be caught napping.

Do you know that freelancing can bring in a net income of N100,000 to 700,000 monthly and has the potential to bring in more money if you scale up?

Credit: Google Images

It has some disadvantages such as isolation. Can you handle the isolation? If it gets too much, you can visit a co-working space for three days in your week. Read my co-working post from way back.

When I think of the Nigerian youth and the challenge of unemployment, I always think of the solutions to the age-long problem. I am doing my bit to help out.

4 Tools You Can Use In Marketing Your Growing Business Online Part 2

Picture: Elizabeth Bradley

 

Everyone who is growing a business is always looking for new ways to market their products or grow their brand faster online.

How to make $1000 monthly without ads - Part I

Credit: StartHub.com

So apart from the fact that I have gathered a lot of experience by working in the media industry, two different newspaper houses in their digital departments, I have a world of experience in digital media.

4 Tools You Can Use In Marketing Your Growing Business Online Part 1

Businesses don’t grow just offline alone. There is usually an online version. Just as you attract business prospects to your business via the offline measures you are using, you can also attract business via online prospects. Some of the tried and tested strategies that work are:

Photo Credit: Goal Cast

1.        Using already established communities:

Some of the tools you can use to improve the marketing of your business online are subreddits,

Lessons from a social media manager...

The Social Media Manager's space pretty much looks like this! Credit: Google

My name is Tessa.

I am a social media manager. I started the journey on social sharing while actually looking for a solution. At the time I was the editor of a Nigerian magazine named ‘SPICE’ that used to be shared in Lagos sometime in 2008-2009. I shared this magazine monthly but I could not tell if anyone read it or not and getting feedback was a big challenge for me.

In my journey to discover if anyone enjoyed this magazine that celebrated successful entrepreneurs in Nigeria, I stumbled on Facebook, and then Twitter and the rest is history.

I live, eat and breathe content. At every single interview for a job I have attended, the first words out of my mouth are that I love to read, write and share information that has value. It is not a mantra. It is the best way that I can describe my complex yet simple personality.

Lessons from my current job

My current job requires that I morph and learn new things every couple of months because the online space is constantly changing. During one of my researches I stumbled on Netflix, and the story behind it, how it grew and became the giant it is today. The company is widely regarded as the world’s largest streaming service, but that discounts a very large audience in China.

Much ado about Netflix?

It is the brand that brought about the millennial phrase ‘Netflix and chill‘. It is a term that means movies and popcorn et al.

Read full version

Visit my website